Embora o programa Aston Martin Experiences já esteja em execução há algum tempo (você pode ler em detalhes sobre a experiência de um PHer aqui), para 2026 “apresenta novas aventuras, novos destinos e acesso aprimorado ao mundo de ultraluxo e alto desempenho da Aston Martin”. Com a gama agora mais luxuosa e poderosa do que nunca (começando com um Vantage de 665 cv, não esqueçamos), faz sentido que os eventos que a acompanham também ganhem brilho.
O calendário de Experiências 2026 está dividido em quatro categorias: Ascend e Unleashed são as ofertas de nível superior, onde as viagens provavelmente custarão um salário médio. Supertours e Supercharged são um pouco menos sofisticados, abertos a todos os proprietários e prometendo “experiências inesquecíveis em todo o mundo durante todo o ano”. Isso inclui um evento Best of British no Festival of Speed, um passeio de carro em Marrocos e uma série de viagens chinesas. O lado Supercharged dessa moeda significa um dia de instruções dos especialistas da Aston, muito parecido com o detalhado no tópico do fórum, no Circuito Stowe de Silverstone e no Millbrook Proving Ground. Um bom lugar para controlar os carros, com certeza, especialmente com modelos como o Vanquish que agora colocam mais que o dobro da potência de um 911 Carrera nas rodas traseiras.
Depois de ouvir sobre Ascend e Unleashed, no entanto, será difícil para um fã do Aston pensar em outra coisa. A Ascend é apresentada como “o auge do ultraluxo e da exclusividade”, cada viagem leva os clientes por quatro ou cinco noites para “rotas de tirar o fôlego com imersão cultural incomparável”. Portanto, há uma para Le Mans para ver aquelas Valquírias épicas em ação, uma para ver a F1 no Texas e até uma excursão italiana para comemorar os 20 anos do filme Casino Royale. Nenhum veneno ou rolos de barril incluídos.
Unleashed é onde as viagens da Aston ficam muito sérias. Disponível apenas para clientes com ‘modelos de edição limitada e focados nas pistas’ – pense em Valkyrie, Vulcan e Valentenão Vantage S – eles acontecem em pistas de F1 e prometem o melhor dos melhores quando se trata de treinamento, acomodação e alimentação. Dirigir também não deve ser ruim, já que os circuitos oferecidos são Monza (imagine ter um V12 preso em 80% da volta), Red Bull Ring e Paul Ricard.
À medida que os super-ricos continuam a passar da flexibilização dos activos para a exibição de experiências, este tipo de coisas da Aston Martin (e de outros fabricantes de supercarros) deverá crescer em âmbito. Finbar McFall, Diretor de Marketing Global da Aston, disse: “Estamos muito satisfeitos em oferecer essas oportunidades excepcionais para clientes e admiradores mergulharem no estilo de vida ultraluxuoso da Aston Martin. Da exclusividade do Ascend à adrenalina do Unleashed, cada programa reflete nosso compromisso inabalável em criar memórias inesquecíveis. Seja descoberta cultural, desempenho na pista ou a emoção de um passeio panorâmico, há algo para cativar todos os aficionados da Aston Martin”.
E se você gosta da ideia de derrotar uma Valquíria em Monza em setembro (quem não gostaria), então você trouxe o seu jackpot para o lugar certo – confira isso…
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